#55 How a "F*ck It" Mentality Can Build a Multi-Million Dollar Business with Larissa Loden
Episode Summary
This week Holly sits down with Larissa Loden, founder and CEO of Larissa Loden jewelry! Larissa shares how she has always been around entrepreneurship, but wasn't interested in it herself at first. After teaching art in the Minnesota public schools system for eight years, Larissa decided to finally embrace her entrepreneurial spirit and go all-in on her then side hustle, and now multi-million dollar business, Larissa Loden.
Larissa shares her overall goal for the business, and even teaches Holly the EOS process that her business is structured on. Larissa also shares the revelation she had with her business coach that completely changed her style of leadership moving forward.
Finally, Larissa gives an exciting sneak peak of what to expect from the next two collections at Larissa Loden, as well as where to find the brand soon!
In this episode you’ll learn:
1:30 Holly shares the difference between "one day" and "day-one" for an entrepreneur
4:06 Holly introduces Larissa Loden on the podcast
7:44 Larissa's history with entrepreneurship growing up
8:55 The advice given to her that pushed her to finally go all in on her jewelry business, Larissa Loden
10:40 Larissa shares what brought her to Minnesota and her early career
13:00 How dealing with red tape brought out her inner entrepreneurial spirit
17:55 Where her business stood when she decided to commit full time to the business
20:20 The Kolbe test Larissa references her and her team taking
21:32 The design and procurement process for Larissa Loden and how it changed as the business grew
23:55 Larissa shares her overall goal for the business and growth
24:50 How she defines her typical customer and why she believes resonating with Gen X and Millennials is key to her continued success
26:50 Larissa breaks down her motto of "living in the gray" and how she wants her jewelry to help spark conversations with people of all backgrounds
29:00 Heather Boschke episode referenced!
30:30 Why it is so important to get clear on your goals and stay true to them through growth
31:02 The EOS (Entrepreneurial Operating System) Process that Larissa and her business use
32:52 The core values for Larissa Loden
34:10 How Larissa has grown into her leadership position
35:12 The difference of working in the business vs. working on the business
36:14 The best leadership advice Larissa's business coach gave her
41:00 Larissa breaks down the Larissa Loden team's dynamics and structure under the EOS process
44:30 How Larissa and her team approach the interviewing potential new employees
46:15 The Conscious Leadership Group website Larissa references
50:15 How Larissa named her business, and if she was ever concerned naming it after herself
53:02 What it means to Larissa to put the customer and her employees first
58:14 Larissa shares how she is pursing goals outside of her business, and how it ultimately always benefits the business in the long run
1:06:26 What's next for Larissa Loden, exciting details on new collections that are about to drop!! And where to look for the brand next... coming soon, possibly near you!
1:11:35 The two financial books Larissa says are must-reads for entrepreneurs: I Will Teach You to Be Rich by Ramit Sethi and Financial Intelligence by Joe Knight and Karen Berman