#66 How to Make Your Business Unforgettable with Dylan Harrison

 

Episode Summary

This week Holly is joined by a very special guest and friend, Dylan Harrison! Dylan is an active stylist serving the Minneapolis-St. Paul area, specializing in natural, dimensional color. He earned his cosmetology license from Josef's School of Hair Design and has continued his education under renowned artists like Chris Appleton and Lo Wheeler Davis.

Dylan shares when he first started in the beauty industry, how he built up his client list, and what pushed him to leave behind being a salon employee to run his own business. Holly and him also discuss how to scale a business as a "solo-preneur" and what growth looks like as a single employee business.

Throughout the episode you will hear how Dylan moves through his life always leading with authenticity and non-judgement for himself and others. Dylan also shares his own journey with self-confidence and how he strives to instill that confidence into any client that sits in his chair.

 

In this episode you’ll learn:

1:00 Holly introduces Dylan on the podcast

7:00 Dylan shares how his career track started, and how it quickly changed so he could follow his passions

9:15 How winning hair competitions enabled him to earn additional scholarships and schooling opportunities

11:20 Following your true passion or what IS serving you today and in the future

15:15 Growing your business as a solo-preneur

17:40 The vibe Dylan wants in his salon studio and why

20:00 How to be your authentic self in all areas of your life

22:25 How to end client relationships that are draining your energy

25:50 Working for a salon versus working for yourself

29:10 How Dylan did the math to figure out if he was ready to go into business for himself

31:32 Erin's episode referenced, link here!

36:00 Why you should always be ready to walk away from an opportunity

43:20 Dylan's ideal client

45:15 Dylan shares his hobbies and how they are incorporated into his business and relating to his clients

50:30 What the future growth plans are for Dylan and why he will ALWAYS keep his books open to new clients

52:25 The VERY unique way Dylan originally built his book of business, and how it is still paying dividends today

1:00:40 Why Dylan wants to create a space for clients of all ages and backgrounds to walk out feeling beautiful

1:03:48 Creating authentic, quality content versus quantity content

1:09:05 Finding and strengthening your own confidence and authenticity

1:18:22 Dylan's own self-care and self-talk practices and how he has built his own confidence

 

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#67 Your 6-Step Plan to Start a Business and Land Your First Client

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#65 How to Get Paid While Giving Away FREE Content with Lindsey Bomgren